How to Feature Your Membership Program on Your Website (Now That You’re Out of Network)

If your practice has recently transitioned out of network, your in-house membership plan becomes one of your strongest tools for retaining patients and attracting new ones. Below are the options, instructions, and content guidelines to help you showcase your membership program effectively on your website.



Two Options for Adding Your Membership Plan to Your Website

You can choose between a custom-coded upgrade for increased visibility or a free, basic option to add the content to your site as-is.



Option 1: Custom Coded Feature ($300)

This option is ideal if you want your membership plan to stand out more prominently—especially helpful after going out of network. Email team@identitydental.com for a quote. 

What’s Included

  • A custom-designed homepage button/feature such as:

    “No Insurance? No Problem!”

  • A dedicated membership plan website page using the content you provide.

  • Professional design mock-up of button + development implementation.

Timeline

  • Estimated 4 hours of design and development

  • Completed within 4–5 business days

This option is recommended if you want stronger visibility, better branding, and a more polished presentation that encourages conversions.



Option 2: Free Option

If you're simply adding a basic page and do not need custom development:

How It Works

  1. Use the sample content below as a template.

  2. Edit or customize the details to match your exact membership cost and coverage.

  3. Email your final content to webchanges@identitydental.comwith instructions on:

    • Where to place the page in your navigation menu

    • What you’d like the page to be titled

Our team will add it for you at no charge.



Sample Membership Plan Content (For Client Customization)

The following template can be used as a starting point. Please update pricing, benefits, and details to match your specific plan before submitting.



Introducing Our In-House Membership Plan

Affordable Dental Care for Patients Without Insurance

Are you looking for a cost-effective, insurance-free way to maintain your oral health? [PRACTICE NAME] is proud to offer our In-House Membership Plan, designed for individuals and families who want predictable, affordable dental care without the limitations of insurance.

Below are answers to common questions about our program.



What is the cost of the plan?

  • Adults (13 years+): $399 per year

  • Children (3–12 years): $299 per year

Pricing may be adjusted annually to ensure continued value.



What’s included in the membership?

Adults (13 years and older)

  • 2 exams

  • 2 cleanings (regular cleanings only)

  • X-rays as needed

  • 1 fluoride treatment

  • 20% off additional treatment

  • 1 emergency exam

Children (3–12 years old)

  • 2 exams

  • 2 cleanings

  • X-rays as needed

  • 1 fluoride treatment

  • 20% off additional treatment

  • Emergency exam not included for children



Does the membership plan auto-renew?

No. The plan runs on a calendar-year basis, giving you the flexibility to renew annually based on your needs.



Is the plan available for individuals and families?

Yes—however, each family member enrolls individually to ensure they receive the full benefits of the program.



Why Choose Our Membership Plan?

At [PRACTICE NAME], we’re committed to making dentistry accessible and transparent. Our membership plan provides:

  • Predictable, affordable annual costs

  • Discounts on additional services

  • Coverage for preventive care

  • Convenience without insurance restrictions

  • Peace of mind for patients who want ongoing oral health support



Need Help Finalizing Your Plan?

Once your content is finalized, send it to webchanges@identitydental.com, and our team will take it from there. If you’d like the custom-coded homepage feature to make your membership program more prominent, just let us know—we’re happy to implement it.